Lowe's: Fix in Six

In the first campaign of its kind, we used the Vine platform as a way to bring useful tips to life. The campaign was recognized by the press and users alike for bringing meaning to a platform often associated with trivial curiosities.

ACD/Art Director
May 2013

 

Awards

Cannes Lion Bronze: Cyber
One Show Gold: Social Campaign
One Show Gold: Best Use of Social
One Show Silver: Digital Direct/Viral
ADC Gold: Interactive, Online Content
ADC Silver: Interactive, Social
Clio Silver: Digital/Social
D&AD In Book: Online Branded Film
D&AD In Book: Use of Social Media
Webby Nominee: Best use of Video
Webby Nominee: Social Media Campaign
LIA Silver: Social Media, 
LIA Bronze: Branded Content